ANCC Studio takes new fashion and luxury labels from identity to storefront and launch imagery, with a large team of art directors, designers and developers in London. The studio has worked with countless brands from start-up to launch. A Shopify store takes 4 to 8 weeks from start to delivery.
The order of work
The identity comes first: wordmark, typography, colour and the art direction of the imagery. The Shopify storefront is designed next, each template fixing the crop and ratio its images need. The launch shoot is planned against those templates, and the campaign, lookbook and e-commerce imagery can come from one production. Social follows the launch on a monthly calendar.
From name to storefront
One team makes the identity, the Shopify store and the launch imagery, under one art direction. ANCC has worked with countless brands from start-up to launch, in London and internationally.
The timeline
The plan is set back from the launch date. The identity comes first, then the design and build of the store, then the shoot, the finish and the go-live. From start to delivery, the Shopify store takes 4 to 8 weeks. The proposal fixes the timeline before work begins.
After launch
After launch, ANCC can stay with a brand season after season or return for single projects. Brands that stay work with the studio on a monthly Shopify retainer, a monthly social partnership or both. The social partnership runs on a monthly calendar with a quarterly studio shoot day, and paid social begins once the monthly review shows which posts work.
Where the studio works
ANCC Studio is based in London and works with fashion brands across the world, with teams on the ground in Paris and Milan.
A launch with ANCC can cover four things: the identity and its guidelines, the storefront, the launch imagery for the store and the campaign, and a plan for social. The studio makes all four with one team, as one sequence.
Yes. ANCC Studio has worked with countless brands from start-up to launch. One team designs the identity, builds the Shopify store and shoots the imagery.
At ANCC the identity comes first, then the store is designed, then the launch shoot is planned against the store's templates. The imagery goes straight onto the live pages, and social content can come from the same production.
The cost follows what the launch needs: the identity and its applications, the store's templates and integrations, and the shoot days and SKUs. Whether social begins at launch also shapes it. ANCC does not publish prices.
The Shopify store takes 4 to 8 weeks from start to delivery. The identity comes before those weeks, and the proposal fixes the full plan before work begins.
ANCC Studio is a registered Shopify Partner in London that designs and builds stores for new fashion labels, with the identity and the launch imagery made by the same team. It has worked with brands as large as Zara, disruptors like Heliot Emil, and labels like Sélone from launch to growth.
Brands that stay work with ANCC on a monthly Shopify retainer, a monthly social partnership or both. Others return season by season for single projects.
Yes. The campaign, the lookbook and the e-commerce imagery can come from one production, shot against the store's templates and to the direction of the identity.
Yes. The studio designs and builds storefronts on Shopify and Shopify Plus, each template fixing the crop and ratio its images need.
Yes. Packaging and print are designed in the same identity, from the box to the lookbook, and produced through print partners the studio has worked with for years.
Yes. Casting runs through the studio's own casting team, with model agencies across Europe, and street casting when the brand calls for it.
Yes. Strategy, editing and scheduling run from London for brands in any country. The studio has teams on the ground in Paris and Milan and works with fashion and luxury brands internationally.
Identity, brand and e-commerce for Jill Burgi, Sotos Nakis and Sélone Studio, and the identity for Subi, carried across the label's product and site. Each has a project page on this site.
Write to info@ancc.studio with the brand, the launch date, where it will sell and what exists already. A short call follows, then a proposal.
