Paris Georgia fashion photography by ANCC Studio

Social media for fashion brands.

ANCC Studio is a London social media agency for fashion and luxury. It builds the world a brand lives in, then runs it month by month: strategy, art direction, studio-shot content, paid social and email.

David Koma
Stella McCartney
Nanushka
Heliot Emil
Pangaia
Paris Georgia
J&M Davidson
Sélone Studio
ioannes
Sotos Nakis
Jill Burgi
Azzopardi
Berluti
JW Anderson
COS
Rimowa

Method

ANCC works as brand architects. The studio sets the world a brand lives in, its visual language, its cast, its locations and the shape of its grid, then runs that world across every post, story and reel. One team plans the month, shoots it in the London studio and reads the numbers, so the feed carries the brand rather than the platform.

Directed

Strategy and art direction from the brand outward.

The studio sets the visual language, the grid and the mix of stills, reels and press, then holds every post to it. The monthly calendar is planned against collections, shows and press moments, reviewed with the client before anything is made.

Made

Stills, reels and short-form video, shot in London studios booked per production.

E-commerce, campaign and social content come from the same shoots and the same eye, art directed to the standard of the collection they carry. Content lands on the calendar it was planned for, cut to every format it will live in.

Run

Posts made, scheduled and published on one monthly rhythm.

Paid social and email run on the same month and the same imagery. Each month closes with a review of what grew and what to change, and the next calendar starts from it.

Selected work

  • David Koma AW23 show, seen on the backstage monitors
  • J&M Davidson, June 2026: a mirror selfie with the bag
  • JW Anderson Bumper bag, 2022: the bag under the neon JWA sign
  • Somewhere Good, August 2024 campaign: behind the scenes, shot on a phone
  • David Koma AW25 lookbook
    David Koma AW25 lookbook
  • Within 51/49 Mimosa, shot in Thailand
  • Nanushka, 2025: bok choy in sunglasses
  • David Koma, 2024: wet hair and rain behind the scenes
  • ioannes in Paris: teal tights on the street
  • JW Anderson AW23 content series
    JW Anderson AW23 content series
  • J&M Davidson ASMR, episode 1: white gloves on the fringe bag
  • Paris Georgia Resort 2025: the fur and the white gown
  • JW Anderson: the pigeon clutch on yellow
  • T/SEHNE AW23: a fur coat walking to camera
  • J&M Davidson, ongoing social content
    J&M Davidson, ongoing social content
  • Berluti: the Ferrara film
  • ioannes: the teal dress, walking
  • Somewhere Good lookbook reel: screens and an eye in close-up
  • J&M Davidson, June 2026: a street walk with the bag
  • Nanushka Pre-Fall 23 menswear lookbook
    Nanushka Pre-Fall 23 menswear lookbook
  • JW Anderson AW23: screen printing at Jealous Studio
  • Nanushka, 2025: a bag of greens on a chair
  • ioannes: a pink jacket on the street
  • J&M Davidson Brandworld, episode 1: The Beginning

The record

ANCC runs social for fashion and luxury brands on multi-year partnerships, planning and publishing every month and shooting every quarter, all from one studio. Press coverage, call-ins and VIP dressing are repurposed into organic social beside the brand content the studio makes, in one voice throughout.

What we do on social

  • Social media strategy
  • Social media management
  • Instagram, TikTok and Pinterest
  • Facebook and YouTube
  • Art-directed content systems
  • Monthly content calendars
  • Quarterly shoot days
  • Stills, reels and short-form video
  • Press, show and campaign repurposing
  • Paid social and email
  • Influencer marketing

How we work

Every post has intent, and the visual language holds from one to the next, so the grid reads as a publication. Channels are added as each one proves out, and the audience is earned. The studio's longest-running channels have held that rhythm for years.

The calendar

A monthly content calendar, reviewed together before the shoot.

It is planned against collections, launches, shows and press moments. Every post has a place and a purpose before anything is made.

A shoot day

A quarterly studio day for social: stills, reels and short-form video.

Everything is shot to the templates and crops the feed already uses. Fresh imagery lands each quarter and carries the months between, made by the team that art directs the brand.

Edit and schedule

Posts edited, captioned and scheduled for the month ahead, in one tone of voice.

The feed runs to its calendar while the next one is being planned.

Press repurposing

Coverage, call-ins and VIP dressing, turned into organic social.

It sits beside the brand content. It asks nothing new of the client’s PR team, and it is how a working press function becomes a growing channel.

Paid and email

Paid social and email marketing run on the same month and the same shoot day.

Every channel speaks in one tone. Budgets follow what the organic review shows is working.

Questions