ANCC Milan.
Editorial-grade campaigns and e-commerce for Milanese houses.
City · Milan
A creative agency working in Milan. Art direction, creative direction and brand identity for Italian houses and the brands that show in Milan, with editorial campaigns, e-commerce photography and Shopify stores from the same team. The studio is in London and a team is on the ground in Milan.
Method
We set the direction before anything is made. For an Italian house that direction is drawn from the product and the craft behind it, agreed in a creative direction deck, and every campaign, store page and post is then held to it. The same team shoots, builds and publishes, so the store and the feed carry the imagery the campaign was shot for.
Milan work runs between the team in Milan and the studio in London. Show content during Milan Fashion Week, seasonal e-commerce for houses that sell worldwide and identity work for brands launching out of Italy are the three jobs Milan brings most often.
Selected clients
Over a decade the studio has art directed, branded and photographed for Berluti, Stella McCartney, JW Anderson, Zara, COS, David Koma, RIMOWA, Nanushka, Heliot Emil, Palomo Spain, J&M Davidson, Paris Georgia, Pangaia, END, Osprey London and Sélone Studio.
In Milan
- Creative direction and brand identity for Italian heritage houses and new labels
- Show content and campaigns during Milan Fashion Week
- Shopify design and build, published in Italian and English
- E-commerce photography for collections that sell internationally
- Social media on a monthly partnership