Campaign photography for fashion brands.

At ANCC it covers the direction, the casting, the crew and the studio or location, the shoot, then the selects and the retouch. The formats and the usage are agreed with the brand before production is booked, and one producer carries the brief from the first estimate to delivery.

The photographer joins each production from crew the studio has worked with for years, and is briefed from the creative direction deck. An art director from the studio is on set for every production.

Yes. An art director is present on every ANCC set and checks each frame against the direction as the day runs. The same art director approves the selects and signs off the retouch.

Yes. ANCC briefs the film and the stills at the same moment, from one creative direction deck, and they can share a production, a cast and a set. The film and the campaign images then carry one look, and the brand approves them together on Creative Constant.

Yes. One production can serve the store, the lookbook and social content from a single shot list. Preparation, cast and set are shared, the collection is handled once, and each channel takes its own formats from the day.

Casting begins with the look, agreed with the brand as reference faces or types. Agencies across Europe are briefed from it, a shortlist is presented to the brand, and the chosen models are confirmed with their agencies. The art director is part of the casting from the first brief.

The usage the brand needs, meaning media, territories and term, is agreed with each model's agency before anyone is confirmed. The cast is then booked for the use the campaign will actually have.

In London studios chosen for each production and sized to the job, or on location when the cast or the brand needs it. Productions are planned from London, with teams on the ground in Paris and Milan.

Yes. Set design is part of the production, made to the references in the creative direction deck and approved with the art director.

The timeline is set back from the date the campaign goes live. It covers casting, preparation, the shoot and the finish, and the proposal fixes it before anything is booked.

On Creative Constant, the studio's own review platform, from selects to the delivered files. Retouch is finished in-house and signed off by the art director against the deck. The brand approves the work there before delivery.

Campaigns on this site include RIMOWA SS19, art directed and produced by the studio, Nanushka FW23, Carlota Barrera SS19 and four for ioannes between SS19 and FW22. Lookbooks include David Koma, Paris Georgia, Somewhere Good and Hutch Society. Each has its project page.

The cost follows the shoot days, the crew, the studio or location, the cast and their usage, the kit and the post. ANCC does not publish prices.

Write to info@ancc.studio with the brand, the campaign, the dates and where the images will run. A short call follows, then a proposal.